Marketing

Feels Like the First Time: Why Your Law Firm Needs to Develop a Client Journey

Feels Like the First Time: Why Your Law Firm Needs to Develop a Client Journey

If your law firm onboarding process for new clients consists of taking a retainer and getting an engagement agreement signed, there’s so much more you can be doing to make your new clients feel welcome.

River of Streams: Why Your Law Firm Needs Google-Adjacent Marketing Channels

River of Streams: Why Your Law Firm Needs Google-Adjacent Marketing Channels

If you’re only spending your advertising capital on Google, it makes sense to start thinking about expanding your marketing to alternative search engines and social media.

What’s Next: Gideon Will Increase Conversion, Predict Case Results

What’s Next: Gideon Will Increase Conversion, Predict Case Results

Gideon is an intelligent messaging and predictive analytics engine built exclusively for law firms. Gideon allows law firms to increase lead conversion rates and predict case results.