lawyers

Rate of Return: Law Firms Should Update Their Pricing on the Regular

Rate of Return: Law Firms Should Update Their Pricing on the Regular

Law firms should review their rates on at least an annual basis. If they aren’t, they’re losing money. These are some considerations for resetting your rates, and establishing a fee schedule.

Inside Out: Why You Need to Seek Referrals from Non-Lawyers, Too

Inside Out: Why You Need to Seek Referrals from Non-Lawyers, Too

If you’re only seeking out referrals from other attorneys, you’re missing out on a whole new world of business development. If you haven’t yet, it’s time to reach out to ancillary professionals, who cab refer more work to your law firm.

It Won’t Take Too Long, It’ll Just Take Money: Selling Value

It Won’t Take Too Long, It’ll Just Take Money: Selling Value

Law firms still mostly charge clients on an hourly billing model. Of course, not every hour a lawyer spends is equal. So, it’s a better approach to bill based on value. It works better for you, and for your clients.

Gateway: How You Can Build a More Diversified Marketing Program

Gateway: How You Can Build a More Diversified Marketing Program

It’s essential to refresh your marketing platform from time to time. For law firms, business stagnation is death; and the best way to continually prime the pump for new business is to focus on a continual expansion of your marketing reach.

Watch It Now: Data Security for the Modern Law Firm

Watch It Now: Data Security for the Modern Law Firm

Law firms are required to keep their online data secure. This seems like a daunting process, but we’be got some practical tips to help you improve your data protection systems.

Singularity: The Importance of Selling One Thing

Singularity: The Importance of Selling One Thing

The general practice of law is dead. It’s just too hard to sell everything. Develop a niche practice, specialize, and market one thing.

On the Regular: Why Your Law Firm Should Maintain a Marketing Publication Schedule

On the Regular: Why Your Law Firm Should Maintain a Marketing Publication Schedule

The key to content marketing for law firms is consistent production of content. The key to consistently producing law firm content is developing and maintaining a publication schedule.

Feels Like the First Time: Why Your Law Firm Needs to Develop a Client Journey

Feels Like the First Time: Why Your Law Firm Needs to Develop a Client Journey

If your law firm onboarding process for new clients consists of taking a retainer and getting an engagement agreement signed, there’s so much more you can be doing to make your new clients feel welcome.